It’s late, you’re in Montreal and in desperate need of a snack.
We’ve all been there: Smoked meat or poutine?
If you’re Montreal Canadiens defenceman Jeff Petry, you wisely opt for both.
In a fun little ad for McDonald’s latest quebecois concoction, Petry sits opposite Habs GM Marc Bergevin and negotiates for a smoked-meat poutine.
“At McDonald’s, we’re always looking for ways to adapt our menu based on regional preferences and in Quebec this means uniting two cultural icons: poutine and hockey,” says Carl Pichette, the Eastern marketing manager for McDonald’s Canada.
The Petry dish — McDonald’s fries, cheese curds, gravy, Lesters smoked meat, mustard and pickles — is available at participating Quebec franchises as of Tuesday.